Daniel Lubetzky—founder of KIND Snacks and the nonprofit Builders Movement—urges a shift from polarized thinking toward a “builder’s mindset.” He suggests reframing our problems not as us vs. them, but rather as all of us vs. extremism—positioning extremism, not people, as the true adversary. Lubetzky traces this philosophy back to his early venture, PeaceWorks, which brought Arab and Israeli entrepreneurs together through a shared business project—transforming “us versus them” into meaningful, collaborative action. Rooted in his personal history—his father was a Holocaust survivor—Lubetzky emphasizes that if builders don’t act, destroyers will fill the void, potentially replaying history’s darkest chapters. This talk isn’t just theoretical—it’s the foundation of the Builders Movement, a global initiative aimed at equipping people to uncover hidden common ground and build on it with real solutions that advance the will of the people.

The marketplace of ideas is strongest when diverse, even opposing, perspectives come together around shared values. Innovation thrives not despite our differences, but because we harness them constructively. Leaders who shift from an “OR” mindset to an “AND” mindset—anchored in trust, communication, and shared purpose—unlock creativity and lasting solutions. Daniel Lubetzky has seen this firsthand. From helping communities in conflict find common ground to building KIND’s ownership culture, he has shown how trust and open debate turn opposing views into opportunities. By challenging false assumptions—like the belief that food can be healthy or tasty but not both—KIND created a breakthrough product that redefined healthy snacking. And because these solutions addressed real consumer needs, they endured long after diet fads faded. In this keynote, Daniel reveals the problem-solving methodology behind KIND’s success and introduces the Builder’s Mindset: a way of leading that rejects false choices, embraces “AND,” and delivers transformative, enduring innovation.